Privacy Policy
Last updated:
22 April 2026
Ascend, collectively referred to herein as ‘we,’ ‘us,’ ‘ours,’ and ‘Ascend,’ we highly value the privacy of our Customers and Authorised Users (referred to herein as ‘Users’) and the significance of the information entrusted to us. In light of this, we provide you with this privacy policy (the ‘Policy’) to clarify the types of information we may collect when you access our Website (at www.aiforconsultants.com), our Services at Ascend, and other interactions (e.g., customer support conversations, user surveys, user onboarding, etc.) you may have with Ascend. This Policy outlines how we may utilise and disclose this information, as well as how you can manage, correct, and update it. By accessing or utilising the Ascend Website or Services, you are acknowledging the policies and practices described in this Policy. Each time you visit or use the Website or Services, you agree and expressly consent to our collection, use, and disclosure of the information you provide as described in this Policy.
Information We Collect
To utilise our Services as a User, you must be a Customer, either a registered account holder or authorised by a Customer to use their login information. As a User, you may record conversations or upload files using our web application. For content and data that you upload to or make available through the Service (‘User Content’), you are responsible for ensuring this content complies with our Terms of Service and does not violate other users’ privacy. When you register as a Customer and use the Services, we will collect the following information as listed below. We will not sell collected data to other companies.
We Collect:
Your email address
Why We Collect It and How We Use It:
• To create and support your account and provide you with Services.
• To communicate with you, for example, informing you about your account status, security updates, and website application information.
• To contact you about features, products, services, and other promotions that can enhance your use of the Services, in accordance with your communication preferences.
• To enforce compliance with our Terms.
How We Retain It:
We keep your email address until you delete your account by sending an email to contact@aiforconsultants.com.
We Collect:
Name, Email, Company Information and timestamps
Why We Collect It and How We Use It:
• To automatically create meetings on Ascend.
• Retrieve Event ID, title, date, start time, video conferencing tool, description, organiser, and attendees’ email addresses to create an Ascend recording.
• Retrieve the Zoom meeting, Google Meet, and Microsoft Teams URL to attend the meeting.
• Retrieve the organiser’s and attendees’ email addresses to send invitations via email.
• Upload meeting notes to event details.
We Do Not:
We do not share your Google or Outlook Calendar information with third-party data processors.
How We Retain It:
We delete all historical information after the event has passed. We delete all information from Google or Outlook Calendar when you disconnect Google or Outlook Calendar from Ascend.
We Collect:
All events related to the use of the Services, including access, record, share, edit, and delete events.
Why We Collect It and How We Use It:
• Usage data is retained in log files to monitor the quality of service and to troubleshoot or respond to customer queries.
How We Retain It:
Log files are stored for up to five days and are then deleted.
We Collect:
Web browser information:
We assign a unique cookie to your web browser when you log in as a user to the Services. We do not assign cookies for visitors who do not log in to the service.
Why We Collect It and How We Use It:
• We use session cookies to retain login status and state in a particular session when using Ascend via a web browser.
How We Retain It:
We retain web cookies for up to two weeks whenever the user logs out of Services.
We Collect:
Video recordings of conversations that you hold or attend meetings using the Services.
Why We Collect It and How We Use It:
• To create a transcript of the service using Ascend proprietary technology. We process the resultant transcript to derive key phrases and other summary data and assign a speaker ID if the speaker is enrolled by the user. As you are using Ascend to record meetings, you are responsible for collecting consent from all participants in the meeting prior to starting the recording.
• To create AI-generated content for the service using GPT or Claude. We process the resultant transcript to create an AI summary, provide information, and answer questions through an AI chatbot interface (Ascend Chat).
We Do Not:
• We do not select any segment of raw or partially processed video or associated transcribed text from multiple recorded conversations from different Users of the Services to be used as training data to automatically train our Automatic Speech Recognition (ASR).
• Only after receiving explicit permission from the customers, we manually transcribe certain recorded conversations to further enrich our training data. We do not access your recordings and transcripts at any point. Only when you personally share access with individual employees for technical support. Also in those cases, only recordings and transcripts with access rights given to the support team member will be accessed.
How We Retain It:
We store a copy of the recording, the associated transcript, speaker ID, key phrases, and other related metadata until it is deleted by the user.
We Collect:
Recordings and certain user data from other Services.
Why We Collect It and How We Use It:
• We process all recorded conversations from third-party sources the same way we process recordings directly captured via the Services, but we will not use any data in aggregate for Automatic Speech Recognition (ASR).
• We integrate with third-party services to automate the capture and/or upload of recorded audio conversations for processing through the Services. We may use stored credentials including API keys to access these services. We may also support direct login to certain third-party services through the Services via OAuth, which means that no user credentials for the third-party services are stored.
How We Retain It:
Recordings uploaded from third-party services and associated with a User account are processed and retained using the same guidelines for recordings directly captured or uploaded through the Services.
Contacting Ascend
Our goal is to respect your privacy. If you have any questions, comments, or concerns about our Privacy Policy, you may contact us by email at contact@aiforconsultants.com.